What is a smart store?
This technology connects with and talks to each other to offer greater insight into an environment – whether that’s a home, a manufacturing plant or even a retail outlet.
Retailers set to enjoy a festive season that’s merry and bright
Retailers look set to share in some welcome Christmas cheer, with Australians expected to fork out a total of $58.8 billion in the lead-up to the festive season. Here’s a breakdown of what experts are predicting over the festive season ahead…
The art of customer experience optimisation
Right about now the customer experience reigns supreme in retail. Offering a chance to differentiate from your competitors and also provide unique value in the bricks and mortar realm, the customer experience is all about delighting and exciting your client at every available opportunity. And that’s where customer experience optimisation comes in, but what exactly is it, and how do you employ it?
Australians set to spend $5.4 billion over Cyber Weekend
Australian retailers are tipped to enjoy a $5.4 billion windfall this upcoming Cyber Weekend, according to new figures released by the Australian Retailers Association (ARA) and Roy Morgan. The shopping period will span four days from November 26 until November 29 and encompasses Black Friday and Cyber Monday, with shoppers predicted to spend up big both in-store and online.
mPOS and its rising role in post-Covid retail
New research has revealed just how much consumer habits have changed in the wake of Covid-19, with Australian shoppers now more cognisant of crowding, cleanliness, and contactless options when it comes to retail. One tool utilised to meet this changing sentiment is mobile Point of Sale (mPOS).
Tapping the power of Google’s new retail tools
With more and more people commencing their retail experience online, Google has added a suite of new tools, including an ‘in-stock filter’, to its search experience. Here’s an insight into the new Google additions and how retailers can use them to best effect…
IoT and its increasing role in retail
IoT technology is now found at all levels of the retail experience. But what is it, how does it work and why does it matter?
Top tips for mobile-first retail
Ever since the smartphone arrived on the scene, there’s been talk of mobile-first retail and its role in e-commerce. But what exactly is mobile-first retail, why does it matter, and how can you shift your business model to be genuinely mobile-first?
A Christmas light at the end of the lockdown tunnel – Retail update September
With less than three months until Christmas, the Australian retail sector is gearing up for what is traditionally the highest-earning period of the year. So, let’s examine what’s occurred in the recent quarter and the forecast for the period ahead with a round-up of the most recent retail news.
The new customer buying journey
There’s no mistaking the fact COVID-19 has altered the customer buying journey, with the US National Retail Federation putting it succinctly early this year when they noted the pandemic had pulled the future of retail forward.
