Telstra has opened its largest and most ambitious store to date in Bourke Street Mall, relocating from its previous CBD site. The flagship brings together a dedicated concierge, a hands-on workshop, flexible consultation spaces, a connected home zone, an accessories deli and Apple’s largest carrier store-in-store in Australia.
Optus has opened the doors of this new experiential superstore with a range of products across six interactive zones, which includes, Gaming, Health and Fitness, Garage and Outdoor, Home offices, Lounge and living spaces, Home security, and Business.
Munro has been rolling out their new POS systems across their Australian stores. The intention is that each of their stores will be equipped with mobile phones running the NewStore POS software, as well as tablets to make use of its larger screen when needed.
Located in Melbourne’s western suburb of Maribyrnong, Highpoint Shopping Centre is home to Rebel Sports brand new RXC store. Sabel has fitted out many of Rebel’s stores with our smart lock systems to improve their customer service and increase sales by giving their staff quick access to merchandise without compromising the security of the products.
This ICON store is located in Queen Street in Brisbane. Sabel worked with the store design and the fit-out team to source a range of merchandising display options that encourage customer interaction with the products, reduce theft, and offer the flexibility to cater to merchandise that is regularly updated. Sabel continues to enjoy a long association with the bricks and mortar retail division of Australia’s largest telecommunications provider, Telstra. We continually aim to increase customer engagement with smartphones and mobile technology, while also securing products against theft.
Samsung has brought out their latest range, Galaxy Z fold and flip phones, and required brackets to display this range to ensure maximum product safety, yet offering users the ability to interact with the products. The InVue brackets previously made for the fold version worked perfectly on their latest Fold 3 phone, however the Flip 3 phone required custom made brackets as the previous generation bracket did not allow customers to open and close the phone. Sabel modified the bracket to meet Samsung’s needs and expectations.
Specialising in automotive parts and accessories, Supercheap Auto offers a wide variety of products. The thriving retailer also stocks a vast selection of tools and accessories for the DIY home handyman, as well as products for travel, touring, outdoors, garage and the shed. Sabel was called upon to assist Supercheap Auto strike the balance between security and the customer experience instore.
As Australia’s largest telecommunications provider, Telstra has over 200 branded stores across the country. Each has a focus on superior customer service, interactive product displays, and consumer engagement. At the Telstra Epping store, Sabel assisted in the establishment of the new store layout, providing innovative merchandising displays that increase customer engagement.
Sabel has enjoyed a long association with the bricks and mortar retail division of Australia’s largest telecommunications provider, Telstra. On each occasion our aim is to increase customer engagement with smart phones and mobile technology, while also securing products against theft.
Located in Pakenham Victoria, Telstra FRE 1.5 is one of more than 200 Telstra retail outlets nationwide. The store offers a range of products and services including telecommunications advice, customer service and access to the latest products such as smart phones.
